Fifth International World Wide Web Conference

Planning For Strategic Goals For Business On The Web

Some Heuristics

Managing External Environment
- Provide Information Services To Customers. Examples: FedEx and Wells Fargo Bank
- Turn Information Services Into Products. Examples: Search Engines, Bargain Finder Agents And Cyber Cash
- Monitor Market And Customer Behavior
Maximize Internal Networking Of Processes and Resources. Principle: Improve Production Function
- Deploy The Web Towards Core Production Processes
- Deploy The Web For Creating Feedbacks To Complete A Cycle, Achieve Dynamic Alignment
- Connect Administration Systems With Production Systems
Transform Into A 3-D Enterprise. Principle: Enterprise Integration
- Think Extended Enterprise
- Establish/Expand To Information Enterprises
- Evaluate Web Technology On Micro-Economic Basis