Further Reading

In general, the best place to read about the Internet is on the Internet. Below is one published article and several World Wide Web sites that contain more information on the economics of WWW.

1. MacKie-Mason, Jeffrey K. and Hal Varian, "Economic FAQs About the Internet," The Journal of Economic Perspectives, Summer 1994, 75-96.

2. University of Michigan Economics gopher, maintained by Hal Varian.

3. Computer-Mediated Marketing Environments, maintained by Donna Hoffman and Thomas Novak.

4. Thomas Ho's favorite Electronic Commerce WWW resources, maintained by Thomas Ho.

5. (Brad Cox's) World Wide Web (WWW) Home Page, maintained by Brad Cox.

brief bio of the author, Arnold Kling

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